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Foregoing Traditional Gifts, Canadians Prefer Giving a Gift That Will Help Someone Else
Feeling Pandemic Pinch, Parents More Likely to Reduce Spending (84%), Buy Fewer Gifts (39%)
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Despite Increase in COVID-19 Cases this Fall, Canadians Continue to Pull Away From Idea of Mandatory Vaccination
Most Agree that Front-Line Healthcare Workers (62%) and First Responders (52%) Should Receive First Available Doses
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Seven in Ten Canadians (72%) Support Four-Week Closure of Non-Essential Businesses as Canada’s Biggest City Goes Back Into Lockdown; Support in Toronto at 76%
Majority Also Support Extended School Closures, Plan to Keep Following Safety Regulations Despite Fatigue as Pandemic Drags On
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The pandemic risks significantly worsening gender equality – it is time to act!
Prepared for the Women’s Forum, revisit the results of an Ipsos survey of nationals of G7 countries, highlighting an emergency within the emergency: the fight against gender inequality in the midst of the COVID-19 pandemic.
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Concern over Health Epidemic (78%, +27 Points) Overtakes Hacking (74%) As Top Perceived Threat among Global Citizens
Only Slim Majority (53%, +1) Confident in their Country’s Ability to Deal with Epidemic; Fewer (45%, -1) Confident in Protection from Hacking
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Five things for advertisers to think about for the Holiday season
As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.
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Vaccine Hesitancy: Understanding belief formation
Explore whether vaccine hesitancy is rooted in individual beliefs and perceptions, or whether the bigger role is played by social, cultural and political drivers.
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Driving Quality
Read more about quantifying the connection between quality and loyalty in automotive purchase.
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COVID is the Grinch who Stole Hallowe’en: Only Two in Ten Canadians Will Give Out Hallowe’en Candy This Year
Most Canadians say Birthday Celebrations and Holiday Gatherings will Look Different this Year
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Half of Canadians (48%) Getting Tired of Following Public Health Rules About COVID-19
Despite this, majority continue to follow facemask rules and nine in ten support continued closure of land border with the United States