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Eight in Ten Canadians Worried about Household Food Waste
Two in Three Say it’s Important to use Reusable or Environmentally-Friendly Products in their Kitchen
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Bringing Healthcare Segmentations to Life With GenAI-Powered Persona
Persona bots, fueled by sophisticated algorithms and trained on robust datasets, embody the attitudes, behaviours, and preferences of real-world doctors, patients, and pharmacists.
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The Majority of Residents Say There is a Traffic and Congestion Crisis in the Greater Toronto and Hamilton Area.
Four in ten who commute say that it takes more time to get to work or school, compared to just one year ago.
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In the Face of Biting Inflation, Canadians Are Embracing the Savings Mentality
More Affordable Adventures Likely to Define Summer 2024.
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Global Attitudes to Refugees
A new 52-country survey from Ipsos and UNHCR for World Refugee Day 2024 reveals enduring public support for refugees, alongside stark variations in attitudes.
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Six in Ten (61%) Canadians Confident They’ll Take a Summer Vacation This Year
Majority of Canadians Confident in Vacation Plans Despite Economic Strain, with Youth and Parents Spearheading Travel Intentions and Expenditure.
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Majority (89%) of Canadians Would Want to Have Access to Athletic Therapy if They Got Injured and Think it Should be Added to the Options Available in Employer Health Insurance Plans (91%)
Almost all Canadians want health plans to cover a range of treatments and would want to have access to Athletic Therapy if they got injured.
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Ipsos Update – June 2024
Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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From Struggles to Success
Join us at the spectacular Corus office as senior marketers will share the experiences and challenges that they face in convincing top management of the importance and value of marketing.
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May 2024: Consumer confidence down slightly in Latin America
In contrast, sentiment is mixed in Europe and the Asia-Pacific.