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Canadian Consumers see Tech as Driving Force Behind Small-Business Growth
Majority (54%) of Consumers Disagree that E-Commerce has now Peaked
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MNP Debt Index Rebounds From All-Time Low as Interest Rates Stabilize, but Half (50%) Feel the Worst is Yet to Come
Canadians Are Feeling More Confident About Their Debt but Interest Rates, but Concern about Inflation Lingers
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Ipsos Update – April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Educated Conjecture: An Ipsos Podcast
In this week's episode, we talk about how data from both restaurant guests and broader trends is influencing Tim Hortons’ evolving offer to Canadians
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Making Belonging Joyful: Inclusive representation in advertising to grow brands
A brilliant effectiveness case study on the power of positive representation done well, with the use of entertainment, joy, and brand consistency.
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Canadian rare disease patients and direct caregivers experience major hurdles for timely diagnosis, care and access to medicines
Strong majority of those surveyed want the federal government to invest in centres of expertise networked to local healthcare professionals to reach all patients wherever they live in Canada
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One Year Later, are Canadians Starting to Lose Interest in Ukraine?
Six-in-ten (58%) Canadians continue to follow Russia’s invasion of Ukraine closely, while half (48%) now agree that Canada can’t afford to give financial support to Ukraine given the current economic conditions.
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Ipsos releases Global Trends 2023: A new world disorder
As 2023 opens, we’re entering a new world disorder filled with crises on multiple fronts. The largest Global Trends survey ever, from leading insights firm Ipsos, shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead.
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Fraud is too Common in Canada: Nearly Half (43%) of Canadians Have Knowingly Been Victimized by Fraud or Scams, in their Lifetime
Breaking Stereotypes: Older Canadians (55+) are among the least likely to report being fraud victims
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Inflation was the Grinch who stole Christmas This Year, as (71%) Say They Felt the Impact of Inflation When Holiday Shopping
Four in Ten (38%) Overspent by an average of $580; Parents Overspent by Even More