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On 100th Anniversary of the Armistice, Remembrance Day Attendance Set to Soar (39%, +10 Points)
Over a third (35%) of Canadians know someone who has served in an overseas mission in the last 20 years
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Behavioural Data in the Digital World
Discover insights to help you build a holistic digital marketing strategy that better integrates the entire customer journey into your marketing plans, and allows you to optimize your digital assets and SEO activities.
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Six in Ten (60%) Canadians say they Would be More Likely to Support a Political Party that Would Implement a National Diabetes Strategy
Eight in Ten (82%) Believe Diabetes Should be an Immediate Priority for the Government of Canada
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Entrepreneurialism is Alive and Well and Taking on Today’s Social Challenges
Across 24 countries, 28% of adults have started a business and 9% have started a charity or community group.
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Six in Ten (63%) Teen Girls in Canada Are Concerned They May Experience War in Their Lifetime
Nine in Ten Agree Remembrance Day Should Focus on More Than Past Conflicts
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Rising Reputation Tide Doesn’t Lift all Corporate Boats
While Some Sectors Have Realized Double-Digit Gains in Favourability over Last Two Years, Others Remain Stagnant
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Canadian Girls (43%) Twice As Likely As Boys (21%) To Have Experienced Sexism
Canada’s Next Generation Believes In Gender Equality
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[WEBINAR] Behavioural Data in a Survey World
The modern digital path-to-purchase is increasingly complex, combining both mobile as well as desktop usage behaviours that cross multiple digital touchpoints, as well as search, social and review sites.
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Global News Cannabis Omnibus
With the upcoming legalization of marijuana, Ipsos has undertaken polling for Global news to explore the attitudes and behaviours towards cannabis consumption in Canada. The data in this report has been used by Global News in their TV broadcasts and online stories
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Majority (55%) of Canadians – Both Women (59%) and Men (52%) – Fail True-or-False Quiz about Canadian Women’s History
Celine Dion Tops the List of Canadian Women that Canadians Most Want to Dine With