Customer Experience


Customer Experience Publication

How Trust Drives AI Adoption in Customer Experience

New Ipsos research reveals why customer trust and emotional connection are critical to successful AI adoption in customer experience.
Customer Experience Publication

Why AI Efficiency Alone Isn’t Enough for Great Customer Experience

Discover how efficiency is changing customer experience and why emotional connection remains the true differentiator.
Customer Experience Publication

Beyond the Next Miracle Health & Beauty Product

In our latest article, we share social media insights revealing a new era of personal care innovation in Canada.
Customer Experience Events replay

CX Global Insights 2026

Join Ipsos’ Mariam Nabilsi as we launch CX Global Insights 2026, the most comprehensive customer experience benchmark on the market.
Customer Experience Publication

Customer Experience in an Endurance Economy

There’s a shift in what matters most. In this commentary we guide you through what’s changed and how to respond.

Canadian Telecom Summit

Join Ipsos on May 12 at Canada’s premier annual gathering for telecom leaders, innovators, and policymakers.
Customer Experience Publication

CX Signals

Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews. Harness the power of social media and reviews to help improve your Customer Experience (CX).
Customer Experience Publication

Bridging the Gap: Why organizations must connect Employee and Customer Experience

Take a look at the Ipsos Global Voices of Experience 2026 study to see how organizations around the world are managing Customer Experience (CX) and Employee Experience (EX) today.