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Media Measurement

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[Event] Media, Marketing & Disruption

Ipsos is delighted to be speaking at an exclusive presentation hosted by thinktv and featuring New York Times bestselling author, Ken Auletta, who will share insights from his latest book, Frenemies: The Epic Disruption of the Ad Business (and everything else).
Media Measurement Survey

Internet Fundamentally Changing the Way Canadians Research and Book Travel

Over Half (59%) of Internet-enabled Canadians Have Researched Travel Online With One-in-five (18%) Having Ever Booked Their Travel Directly Online
Media Measurement Survey

Windows 2000 Server: One Year Out, One Million Strong

With One Million Licenses Sold in Its First Year, Agile Windows 2000 Server Family
Delivers Reliability, Scalability and Cost Savings of up to 30 Per cent
Media Measurement Survey

Canadians Spent $650 Million For Gifts Online During 2000 Holiday Season, Exceeding Expectations

Survey Shows Majority Of Online Purchasers Highly Satisfied With Experience And Will Continue To Shop Online In The Future
- Ipsos-Reid Study -
Media Measurement Survey

Widespread Adoption of Wireless Devices Reported;

North American Survey Shows Major Concerns About Security
Media Measurement Survey

Canadians Avid Users of Health Related Websites

Over One-Half (55%) of Canadians with Internet Access Have Visited Health Websites, But Many Sceptical About the Information
Media Measurement Survey

Online Gift Buying in Canada Set to Double This Holiday Season

Canadians Expected to Spend More Than $500 Million Making Purchases Online During Crucial Holiday Season - Ipsos-Reid Study
Media Measurement Survey

The Provincial BC Liberals are viewed as the party which will provide the best support for BC's technology industry. Among Federal parties, the Liberal Party of Canada has a slight edge in perceived support for high-tech.

Survey also indicates the belief that the high-tech sector will contribute the most to economic activity and jobs to the BC economy in the future.
Media Measurement Survey

Internet Shaping The Automobile Marketplace In Canada

Half of Canadians with Internet Access Have Used It for Comparison Shopping for Vehicles; One-In-Every-Ten Have Used It to Initiate or Complete A Vehicle Purchase
Media Measurement Survey

Click and Connect: New Study Shows that the Internet Has Re-Defined The Social Interactions Of Canadians, By Helping Start New Relationships.

Almost three-in-ten (28%) Canadian Internet users have made new friends online
and many have met in person.
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