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Media Measurement

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Media Event

[Event] Media, Marketing & Disruption

Ipsos is delighted to be speaking at an exclusive presentation hosted by thinktv and featuring New York Times bestselling author, Ken Auletta, who will share insights from his latest book, Frenemies: The Epic Disruption of the Ad Business (and everything else).
Media Measurement Survey

Human Genome Project

Nine in Ten (88%) Think the Mapping of the Human Genome Will Lead to Discoveries that Will Greatly Increase our Quality of Life and Health
Media Measurement Survey

New Study Shows Canadians Fiercely Loyal to Canadian Sites

Online Canadians are more likely to visit Canadian sites over American sites for world news, financial news, and sports news
Media Measurement Survey

Canadian Internet access continues to grow, and users say the Net has had a significant impact on their lives.

Internet Access among Canadian adults in Canada has increased from 55% to 70% in the past twelve months.
Media Measurement Survey

More and more Canadian retailers adopting e-commerce

Online Retailing Boom expected in the next few years as retailers launch web sites.
Media Measurement Survey

Interactive Television: The Internet meets the couch potato

Bigger screens, ease-of-use and faster access speeds biggest attractions,
Angus Reid study shows
Media Measurement Survey

Canadians with work Internet access will rack up 800 million hours of annual personal surfing time at work

78% of Canadians with Internet access at work have used the Internet for personal reasons, and personal usage accounts for 26% of web surfing time at work
Media Measurement Survey

Canada's Top Billers Are Talking About EBPP - And Seeking External Expertise

Cost Reduction Seen As Number One Corporate Benefit Of EBPP
Media Measurement Survey

Canada Among World Leaders In Adopting On-Line Banking

Canadians are among the world's most enthusiastic online banking customers
Media Measurement Survey

Making the Leap to On-line Business

Canadian entrepreneurs move from bricks and mortar to pick-and-click for profits: Survey
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