Omnichannel


Omnichannel Publication

Beyond omnichannel to convergent commerce ecosystems

Integrating retail into consumers’ everyday lives
Consumers Publication

Up Close and Personal: Humanizing Omnichannel

Ipsos has identified six drivers of customer experience, only three of which relate to convenience. The other three are enjoyment, belonging, and status.
Shopper Publication

The Evolution of Shopper Behaviour

Updated for 2020, we explore five changes the world of retail to help brands better connect with shoppers in the moments that matter most.