Public Opinion


Health and Pocketbook Issues will Drive Vote Choice in Upcoming Ontario Election, Say Voters

Healthcare (31%), Handling of COVID-19 (25%), Lowering Taxes (24%), Help with Day-to-Day Expenses (22%) and Making Housing More Affordable (21%) are the Top-5 Issues that Will Determine How Ontarians Vote

Residents of Bruce, Grey and Huron continue to show strong support for Bruce Power

Nine in Ten (94%) Local Residents Have Confidence the Nuclear Facility Operates Safely
Election Survey

Ontario Election Race Tightens as Official Campaign Draws Near

Liberals (32%, +4) Now Within Striking Distance of Progressive Conservatives (35%, -3), but Government Approval (52%) Remains Strong
Election Survey

Canadians Believe Poilievre Has Edge over Rest of Conservative Field, but are Less Certain that they Want Him to Win

All Candidates Leave a Net Negative Impression with Canadians; Liberal Voters More Favourable to Charest than Conservative Voters

61% globally think the war in Ukraine poses a significant risk to their country

Survey finds unity in concern for Ukrainians, willingness to take in refugees, and wariness of getting involved militarily, but diverging views on sanctions and military support

Majority of Canadians (55%) Aware of 4/20 Celebrations for Cannabis Consumption

Nearly Four in ten (36%) Canadians are More Open and Positive about Cannabis Use Since Legalization in 2018
COVID-19 Survey

What makes people happiest: health, family, and purpose

New global survey finds happiness levels on the upswing with the Dutch and Australians most likely to be happy
Economy Publication

Small Business Owners in Canada Continue to Struggle

We share insights from Ipsos’ quarterly Small Business Context tracking study which sees consumer confidence among small business owners is waning and their financial health is deteriorating.
Polling Survey

Majority (63%) Supports Liberal-NDP Agreement in Parliament, But are Split on Whether it Will Lead to Better Policies (52%) or Not (48%)

One Quarter of Liberal (24%) and NDP Voters (23%) in Last Election See It as a Betrayal by the Party They Voted For