Public Opinion


Half (52%) of Canadians Agree Government Should Enact a Tax on Unvaccinated People

Majority (67%) Agree Government Should Enact Further Restrictions on Unvaccinated People
COVID-19 Survey

Two in Three (67%) Canadians Believe that a Fully Vaccinated Population Won’t be Enough to Stop the Spread of Omicron

Two in Three (68%) Support Mandatory Vaccination for Eligible Canadians, but Majority (56%) also Concerned about Potential Long-Term Effects of Taking Booster Shots and How Many Will be Needed
COVID-19 Survey

Ontarians willing to trade off investment in economic growth and recovery for investment in health — at least until the backlog of care is cleared.

When asked to consider a series of priorities, Ontarians prioritize the backlog in surgeries/medical treatments 51% of the time.
COVID-19 Survey

Canadians Give Middling Approval Ratings to First Minsters in Response to Omicron

Support for Lockdowns Declines (-5) to 52% as Most (89%) Support Emergency Investment in Hospitals to Increase Capacity and Restart Elective Procedures

Pharmaceutical and banking companies and governments are now seen as more trustworthy

New global data from Ipsos shows pharmaceutical and banking companies see a rise in trust. Government remains the least trusted sector, despite a small uptick.

MNP Debt Index Reaches Lowest Level Recorded, Weighed Down by Concerns over Omicron, Renewed Lockdowns, Rising Inflation

Canadian Households Show Weakened Optimism in Financial Future, Even If Financial Situation Unchanged Over Past Few Months

Canadians Among Least Likely to Believe Artificial Intelligence Will Make Their Lives Better

Ipsos Survey for World Economic Forum Reveals Canadians Less Knowledgeable and More Nervous about AI than Citizens of Most Other Countries

Opinions about AI vary depending on countries’ level of economic development

Ipsos survey for the World Economic Forum unveils mix of positive feelings and concerns about AI’s impact on people’s lives.

Reader’s Digest Reveals Most Trusted Brands in Canada for 2022

Canadians Continue to Buy from Companies They Trust More (92%), Though Importance of Price Not Far Behind