Society


Society Event

Semiotics Demystified: The Skeleton Key To Communication

The one thing we all share as researchers and marketers, regardless of category, is communication: it is everything we do.
Society Survey

Data Dive: How the Russia-Ukraine war is shaping opinions around the globe

In five infographics, we dive deeper into the impact the invasion is having on everything from consumer confidence to concerns about another world conflict.
Inflation Survey

What worries the world – February 2023

Inflation remains the top global concern for the 11th month in a row with 15 countries choosing it as their number one worry.
Society Publication

Canada’s Inconvenient Truths

Our failure to recognize and address what’s needed for an inevitable energy transition and some “inconvenient truths” leaves Canada ill-equipped to handle the challenge ahead.
Global Trends Publication

A New World Disorder: Opportunity in a Polycrisis

This week we released our annual study, Ipsos Global Trends 2023. How does it all play out in Canada? Take a look.
Society Survey

Valentine's Day: How satisfied are people with their love life?

Global survey finds Millennials most satisfied with their sex life, but Boomers most likely to feel loved.
Usage & Attitude Publication

Sports betting is everywhere

Sports bettors are some of the biggest fans of the sporting world. But the public isn’t fully sold on legalizing sports betting. Here’s what exclusive Ipsos data finds.
Society Survey

As Japan asks Canada to help with its supply of natural gas, Ipsos’ global data finds the Japanese people prefer Canadian natural gas over many other countries

Globally, Canada also ranks highly as a desirable supplier in many of the other countries Ipsos surveyed.
Society Publication

The Ipsos 2022 Almanac

We look back at the events of 2022 and how consumers and citizens have reacted, and then reflect on what's next in 2023.