Trends & Prospective


Two In Ten (17%) Canadians Report Being a Victim
Of Fraud Or Credit Card Theft

Three In Ten (27%) Have Changed Their Spending Habits Over Concerns About Fraud And Theft;
Nearly Half (44%) Believe Banks And Businesses Not Doing Enough To Prevent Fraud And Identity Theft

Canadians And Their Governments Both Responsible For Fixing Environmental Problems

While Almost All (91%) Think That `Individuals Need To Take An Active Role', Three Quarters (72%) Believe It's `Responsibility Of Government To Fix The Environmental Problems'

Four In Ten (39%) Believe Canadians
Shouldn't Be Able To Hold Dual Citizenship

Seven In Ten (69%) Say Common History, Heroes and Symbols
Make Canada A Successful Society

The Dominion Institute National Citizenship Exam Survey Of 2007

Six In Ten (60%) Canadians Fail Mock Citizenship Exam Similar To One Immigrants Take To Become Canadian Citizens

33% More Canadians Fail Test Now Than 10 Years Ago

What Ordinary Canadians Are Doing To Cut Greenhouse Gas Emissions At Home

Just As Likely To Be Influenced By An Employee At A Home-Improvement Store (16%) As Prime Minister Harper (15%) On Environmental Issues

Canadians Believe Wine Must Make A Good Impression

Majority (53%) bring wine as gift most often when attending house party

Canadians Not Getting Tested For Osteoporosis,
Despite High Awareness

While Nine In Ten (89%) Know At Least a Little About The Disease, Most (70%) Canadians Over The Age Of Fifty Have Never Been Tested;

Few (24%) Have Spoken To A Health Professional

Canadians Confident In Safety Of Household Cleaning Products

Most (87%) Canadians Say They're Confident, Provided Products Are
Used And Stored Properly

Canadians (93%) Diligent At Reading Labels Prior To Use

Working Torontonians Trapped At Their Desks

Despite Feeling Invigorated When Returning From A Break Away, Three In Ten (30%) Feel Chained To Their Desks

Most (85%) Say Flexible Workplace Options Would Make Them Happier At Work