As the leading market research agency in Switzerland with offices in Zurich, Root, Basel and Geneva, we’d like to invite you to an exclusive Ipsos Switzerland business event.
Get energy from a keynote speaker on “How Ipsos research empowers cutting edge companies to succeed in a digital world”, meet with Ipsos experts, and enjoy networking cocktails.
Join us as we go beneath the surface of traditional research to explore immersive research experiences. In small groups, you’ll have the opportunity to visit and interact with each of these five stations.
Als das führende Marktforschungsunternehmen in der Schweiz mit Büros in Zürich, Root, Basel und Genf laden wir Sie zu einem exklusiven Business Event ein.
Holen Sie sich Energie von einem Keynote-Speaker zum Thema: «How Ipsos research empowers cutting edge companies to succeed in a digital world», treffen Sie sich mit Ipsos-Experten und geniessen Sie den Netzwerk-Apéro.
Begleiten Sie uns auf dem Weg von traditioneller Marktforschung zu Methoden, die zum Erleben und Entdecken einladen. Wir teilen uns in kleine Gruppen auf und Sie können jede der fünf Stationen besuchen.
|15:00-15:30||Arrival||Arrival of the participants & Welcome Coffee|
|15:30-16:10||Welcome Note||Introduction to the Event||Cees Faber||Managing Director Ipsos Switzerland|
|Key Note Speaker||How Ipsos research empowers cutting edge companies to succeed in a digital world||Phil Shaw||Global Tech Company, Chief Client Director at Ipsos|
|16:10-18:20||Ipsos Peel Setting||We’ll split in small groups and you can visit the individual stations:|
|Virtual Store helps to win at POS||Implement your in-store strategy with confidence and discover how Virtual store research supports innovation and help you win at point of purchase||Nienke Smit||Business Development Director, Simstore Ipsos|
|Pack is exciting & changing||Discover how important it is to consider pack’s role at multiple moments of truth||Ian Payne||Global service leader - pack testing|
|Bringing Life to Life - The Power of Qualitative||To build EMPATHY with people and dig deeper into the WHY, navigate our COMMUNITY environment and experiment the power of true IMMERSIONS in people daily life||Andreas Skjönberg||UU / Qual Team Leader in Zurich|
|Sharing the insights behind an insurance ad||With large views on Youtube for a Swiss insurance ad, Creative Excellence seeks to evaluate consumers reactions and learn the power to impact on brand's equity position. The evaluation is based on neuro (facial coding) and survey evidence-based insights. Join us!!||Walid Masrouha||Service Line Leader Creative Excellence & Brand Health Tracking, Switzerland|
|Evaluate your Customer Experience Maturity||In an ever changing world, Customer expectations are continuously changing and being disrupted. Discover how to understand your Customer Experience Status to ensure your organisation is ready to meet and exceed these expectations||
Ben Llewellyn /
|Global Service Line leader Customer Experience / Head of Territory Activation Customer Experience|
|From 18:20||Networking||Enjoy the networking apero and conversations with colleagues from different industries and expertise areas.|
|Employee Research||How to energize your organization in times of change: high impact through innovative employee survey methods||Ingrid Feinstein||Director Employee Research Management Switzerland & Germany|
|Corporate Reputation||Unlocking the value of corporate reputation by building trust with your stakeholders||Hana Baronijan||Service Line Leader Public Affairs, Switzerland|
|Social Intelligence Analytics||Crafting impactful insights from unstructured data by integrating the best social media listening technology, the latest advancements in data science and dedicated analytical frameworks||Johanna Kujanpaa||Service Line Leader Social Intelligence, Switzerland|