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User Experience Publication

Digital Banking: Is your app hitting the right notes with your customers?

A well-designed banking app experience can build positive brand associations, but what can traditional banks learn about improving the online user experience?
Revolutionizing User Experiences with Ipsos UX: Navigating the Technological Landscape
User Experience Publication

Revolutionizing User Experiences with Ipsos UX: Navigating the Technological Landscape

Ipsos UX user-centered approach guides businesses through tech transformations, focusing on customer satisfaction and loyalty. With custom methodologies and a global team of experts, Ipsos is committed to enhancing user experiences across various industries.
UX Score Benchmarks
Marketing Strategy Publication

UX Score Benchmarks

Join our conversations and gain a deeper understanding of UX from the experts at Ipsos and tackle with us practical challenges, like overcoming online shopping barriers and the role of UX in driving superior customer experiences.
Ipsos UX Webinar | Better User experience for a stronger customer engagement: discover winning strategies
User Experience Webinar

Ipsos UX Webinar | Better User experience for a stronger customer engagement: discover winning strategies

The average First Contact Resolution (FCR) across industries is 53% only. This is the KPI with the greatest impact on the quality of your customer service, on your ability to recruit new clients and to retain current ones.
Welcome to the metaverse | Technology | Ipsos | white paper
Metaverse Publication

Welcome to the Metaverse

What it is now, what it will become and how you can be a part of it
Ipsos | AI | Social Intelligence | Beauty | CX
Customer Experience Publication

Using AI to improve Customer Experience in the consumer beauty sector

Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
Ipsos UX Webinar
User Experience Webinar

Ipsos Webinar: User Experience (UX): what makes the difference between success or failure?

Please join our webinar
User Experience Publication

Usability Tests

The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.