Artificial Intelligence

Contact us to join our Exclusive webinar on Synthetic data and predictive AI: beyond the hype

Ipsos Switzerland's Senior Client Officer, Hubert Brossard, shared crucial insights on public perception of AI and disinformation at EPFL's Center for Digital Trust conference, highlighting our commitment to understanding the evolving digital landscape.

Can a machine create ads that are as effective as ads made by humans? Where to use AI in the journey to creative excellence? Where should we draw the line?

This detailed report explores the perspectives of both Ipsos experts and clients from diverse industries on navigating the exciting and complex landscape of AI, emphasizing the importance of testing and learning and blending human and artificial intelligence altogether.

Contact us to join our Exclusive webinar on Responsible AI

Product Intelligence Capability Demonstration

Join Ipsos experts to learn how you can leverage generative AI to be more innovative and create growth while avoiding pitfalls.

The average First Contact Resolution (FCR) across industries is 53% only. This is the KPI with the greatest impact on the quality of your customer service, on your ability to recruit new clients and to retain current ones.

How DIY surveys are delivering faster, more cost-effective consumer insights.