Strategy

90% of Companies are developing an ESG Strategy and it has fundamentally changed the way businesses operate.

The average First Contact Resolution (FCR) across industries is 53% only. This is the KPI with the greatest impact on the quality of your customer service, on your ability to recruit new clients and to retain current ones.

Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.

We give businesses, governments and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all.

The dynamic, rapidly changing, consumer controlled environment demands that we rethink how we build brands, from a static approach to a dynamic, evolving philosophy.

Five pieces of actionable guidance for corporate leaders as they determine what to speak out on and how, with a focus on maximizing opportunity and limiting risk.

An Ipsos point of view

Global inflation likely peaked in 2022, according to the International Monetary Fund, but consumers will be grappling with high prices for years to come.

IPSOS Webinar| Inflation: here to stay?
Innovating to grow in inflationary/ crisis times
Global inflation likely peaked in 2022, according to the International Monetary Fund, also negotiations are happening as we speak between retailers and FMCG companies. Consumers will still be grappling with high prices for months / years to come. At Ipsos we know and believe there are opportunities in every crisis, including via innovation, with a view to growth.