Customer Experience


Customer Experience Publication

Money talks or budget walks

Delivering a Return on Customer Experience Investment: ROCXI.

Customer Perspective: An Ipsos podcast

Customer Perspective is a weekly podcast exploring all things Customer Experience, Mystery Shopping and Channel Performance.
Customer Experience Publication

When Difference doesn’t mean Different: Understanding cultural bias in global CX programmes

Ipsos’ Customer Experience team examines the approaches organisations can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
Customer Experience Publication

[PAPER] The Forces of Customer Experience

The science of strong relationships in challenging times.
Customer Experience Publication

[PAPER] Unpacking product subscription models

This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
Customer Experience Publication

[PAPER] Staying close to your customers

Why customer experience still matters amid COVID-19 and social distancing.
Customer Experience Publication

[CASE] TDC: Customer Satisfaction System

To help TDC get Denmark's most satisfied customers, we have implemented an automated customer feedback system that measures customers' experiences with both call centers and stores every time they have been in contact with an employee.