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White paper - In the Mood for Wine: Hong Kong’s New Love Affair
In today’s Pearl of the Orient, a glass of a fullbodied Bordeaux seems easier to come by than a cup of a potent baijiu.
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November - Media Atlas Hong Kong: paid dailies still mainstream, free dailies catching up
Media Atlas Hong Kong: paid dailies still mainstream, free dailies catching up.
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[WEBINAR] Ethnography Research
As markets become more complex and competitive, brands are looking for more in-depth insights about consumers, their environments and interactions, which can be difficult to capture using traditional market research tools.
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Hong Kong smartphone Landscape - Infographic
As the price of Smartphones has decreased, and the additional functionalities they provide, especially in terms of communications, become the norm for society, it is normal than smartphones are now becoming mainstream.
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Exclusive Poll: China, Japan citizens back Obama for second term
Citizens of China and Japan overwhelmingly support President Barack Obama to win a second term, according to an exclusive AFP-Ipsos poll which suggests Mitt Romney’s tough talk on the Asian powers could have dented his image.
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Poll: Medical tourism around the world
Who Would Go Out of Country for Cheaper Healthcare Services? Six-in-Ten citizens in Asia Pacific would go abroad to seek medic are at lower cost.
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October - New Ipsos Archetypes Offer Deeper Insight into CPG Innovations
New Ipsos Archetypes Offer Deeper Insight into CPG Innovations
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September - BE Asia 2012/Business Elite Use of Digital Media Surges
BE Asia 2012/Business Elite Use of Digital Media Surges
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China Luxury Forecast 2012
The Ipsos/ Ruder Finn China Luxury Forecast 2012 surveys luxury consumers in the mainland China and Hong Kong.
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Flair China 2012 - The Resolute Spirit Of The Loong
“China is a horse and the world, an idea” 2012 is the Year of the Dragon, a major symbol and myth within Chinese civilization that signifies strength and power – and how very apt this is.