Case Studies

Popularity high in west zone with approval rating of 80%

Happiness up for family, health and economic & financial conditions

2 in 10 disapprove the move; 1 in 4 say they are affected by the RBI ruling

Happiness depletes across most factors for urban Indians – family, health, friends, work etc.
A pan India (covering 16 cities) monthly survey that captures happiness across key areas

Ipsos unveils IndiaBus Solution - India specific, rigorous, omnibus offering

Defence Forces, RBI & PM of India, Most Trusted Institutions – Ipsos Trust in Institutions IndiaBus Survey

8 in 10 working Indian adults excited about being back in office – Ipsos IndiaBus Survey on Work Modes; Easing of restrictions, vaccinations and cautious opening of offices with covid protocols have led to employees going back to offices

Only 1 in 2 Indian Citizens Happy: Ipsos IndiaBus Happiness Monitor;
Ipsos India launches monthly Happiness Monitor;
west India is the happiest;
financial conditions, macro country level and global issues biggest dampeners to happiness; family, friends biggest contributors to happiness

6 in 10 Indians say Virtual Education was ineffective: Ipsos IndiaBus Virtual Education Survey
Ipsos pan India survey shows virtual education did not work, though it saved academic years