Public opinion

Powered by expert analysis and data-driven insights, our annual Year in Review report looks back at the key events, shifts and challenges of 2025 and reflects on what this tells us about the year to come.

Ipsos survey for Halifax International Security Forum finds 70% of people, on average, across 30 countries expect in the next 25 years we could see another world conflict involving superpowers similar to World Wars I & II

The latest wave of the Ipsos Global Inflation Monitor finds people across 33 countries will have more money to spend in the next year as red-hot prices cool off slightly in many places; and almost half of the global public are seeing red over products getting smaller but prices staying the same.

Popularity high in west zone with approval rating of 80%

Divisions can be created by inequalities and rising diversity, but they also create fertile territory where brands can have a voice

20% rated it as mediocre; 12% were undecided and 14% displeased

German leadership under Merkel, 2 in 3 Urban Indians pronounce Germany a trustworthy partner on global issues: Ipsos global survey on Angela Merkel & German leadership; 8 in 10 Urban Indians bat for strong global leaders for tackling global challenges

The COVID-19 pandemic continues to impact societies, not only in terms of health, but also social and economic conditions and day-to-day life.

According to a new global survey by Ipsos in 25 countries, at least 3 in 5 Indians (63%) favour legalization of Abortion in India. While 1 in 4 (24%) were not in favour of legalization of abortion.