Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
The average global economic assessment of national economies surveyed in 28 countries is down one point this wave with 47% of global citizens rating their national economies as ‘good’.
The average global economic assessment of national economies surveyed in 28 countries is down one point this wave with 48% of global citizens rating their national economies as ‘good’.
The African middle class are thriving, and with that brings new opportunities. But who exactly are the African middle class? And how can we understand more about them?
The average global economic assessment of national economies surveyed in 28 countries is up three points this wave with 49% of global citizens rating their national economies as ‘good’.
In 2018, the Indian economy will be in fifth place worldwide, ahead of France and the UK. This dynamic, opening new balances of power, is part of a favourable trend for Asian countries that will be in the ranking of the ten largest economies in the next 15 years.
