People still want independent, authoritative measurement service providers: Ben Page, Ipsos Global CEO

In conversation with Prasad Sangameshwaran, editor, ETBrandEquity.com.

Ben Page, Ipsos Global CEO, in conversation with Brand Equity Editor, Prasad Sangameshwaran

Ben Page, Ipsos Global CEO in a free-wheeling interview with Prasad Sangameshwaran, Editor, Brand Equity speaks about the future of market research and how newer opportunities keep opening up as the business of research finds newer applications. 
 

Read more at:
https://brandequity.economictimes.indiatimes.com/news/marketing/people-still-want-independent-authoritative-measurement-service-providers-ben-page-global-ceo-ipsos/94794800

 

Watch the full interview here:

 

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