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Profile: The Female World Cup Fan

What does the female World Cup fan look like?
25 October 2022
Society

FIFA World Cup '22 Monitor - Issue #1

This monitor highlights the key online discussions and drivers of excitement around the World Cup, which are collected via crawling social data using Ipsos’ Synthesio tool. As the countdown toward the FIFA World Cup ’22 advances, the spotlight shined on the national team kits, whereby fans all over the world ranked their favorite and most disappointing ones. Moreover, speculations and curiosity around the first-ever winter World Cup were circulating, highlighting both concerns and thrill.
26 September 2022
Introducing Synthesio’s trend discovery engine: Topic Modeling

Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
11 July 2022
Media & Brand Communication

MENA 2021 Ad Spend

MENA advertising expenditure dissected and analyzed by Elie Aoun, CEO of Ipsos Media in Middle East and North Africa.
28 June 2022
Society

Pharmaceutical and banking companies and governments are now seen as more trustworthy

New global data from Ipsos shows pharmaceutical and banking companies see a rise in trust. Government remains the least trusted sector, despite a small uptick.
17 January 2022
Society

[WEBINAR] KEYS: The year ahead

27 January 2022

Time

11AM CET or 5PM CET
Society

Coronavirus no longer the world’s top worry as it is overtaken by economic concerns

The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.
26 October 2021
Society

Global Health Service Monitor 2021

Public perceptions of healthcare services have not been adversely affected by the pandemic, according to our 30-country survey. People continue to see coronavirus as the main health problem facing their country, while concern about mental health increases.
25 October 2021
Consumer & Shopper

[WEBINAR] KEYS: Convergent Commerce

18 November 2021

Time

1 PM KSA Time or 7 PM KSA Time
Society

Majority believe infrastructure impact on the environment should be more of a priority

In the lead-up to COP26, the 2021 UN Climate Change Conference, an average of 51% across the 28 counties feel that it is right to prioritise the impact on the environment, nearly double the 26% who put greater weight on economic impacts.
18 October 2021