Across 32 countries, the average age at which people say “old age” begins is 66. Despite the world's ageing population, perceptions of ageing itself have remained largely unchanged since 2018. However, Malaysians stand out as an exception.
Our latest survey reveals that Malaysians are showing less negativity about the state of the country. The proportion of those who believe the country is in decline has decreased by 12%, while the number who feel that society is broken has fallen by 3%.
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
Our latest survey indicates that Malaysians generally hold a positive view of Artificial Intelligence (AI). Beyond expressing excitement for its use, 3 out of 4 Malaysians believe that AI has significantly changed their daily life in the past 3 to 5 years.
Our latest survey in April 2025 reveals a decline in the United States' global reputation, with only 46% across 29 countries believing it will have a positive influence. Countries like Canada, South Korea, and Japan has shown a sharp decline in their views on the US influence on world affairs due to looming United States tariffs issue and the escalating trade war.
Our latest survey reveals that 7 out of 10 Malaysians agree that urgent action is needed to combat climate change, a sentiment shared by other Southeast Asian countries. Furthermore, 6 out of 10 Malaysians also agrees that the government have a clear plan to fight climate change.
In the Ipsos Ramadan Treats report, the team uncovered how consumers are leveraging digital solutions to manage Ramadan expenses, social media's influence on meal preparation and breaking-fast trends and also which brands are capturing the hearts and screens of consumers during Ramadan.
Our Ipsos Trust Track 2024 data reveals a significant shift in Malaysian consumer trust towards corporations. After three years of stability at 56 (2021-2023), overall trust has declined by 7pt in 2024. This year has seen a continuation of boycotts, impacting trust in corporations.
![[PRESS RELEASE] - Malaysian Attitudes Towards Ageing](/sites/default/files/styles/hp_slider/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Malaysian%20Attitudes%20to%20Ageing_080825.png?itok=t5-5lcUI)
![[PRESS RELEASE] - Malaysian Attitudes Towards Ageing](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Malaysian%20Attitudes%20to%20Ageing_080825.png?itok=6HhbQ0PL)
![[PRESS RELEASE] - What do Malaysians think about the state of the country?](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Press%20Release_Ipsos%20Populism%20Report%202025%20-%20080725.png?itok=Z7sgkPFx)
![[PRESS RELEASE] - AI Monitor 2025](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Ipsos%20AI%20Monitor%202025_240625.png?itok=m82m1ck2)
![[PRESS RELEASE] - Consumer Confidence and Impact on U.S. Reputation](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Consumer%20Confidence%20and%20Impact%20on%20U.S.%20Reputation_220525.png?itok=c0Lw_NW5)
![[PRESS RELEASE] - People and Climate Change](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_People%20and%20Climate%20Change.png?itok=-z6w4N0L)
![[PRESS RELEASE] - Ipsos Trust Track 2024](/sites/default/files/styles/list_item_image/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Ipsos%20Trust%20Track%202024.png?itok=L0dVXEA9)