All content

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  Society Survey

  [PRESS RELEASE] - Ipsos Trust Track 2024

  Our Ipsos Trust Track 2024 data reveals a significant shift in Malaysian consumer trust towards corporations. After three years of stability at 56 (2021-2023), overall trust has declined by 7pt in 2024. This year has seen a continuation of boycotts, impacting trust in corporations.
  

  26.03.25
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  Society Survey

  [PRESS RELEASE] - Ipsos Happiness Index 2025

  Our latest survey data reveals that 77% of Malaysians report feeling happy, surpassing the global average. This suggests a positive outlooks on life among Malaysians.

  21.03.25
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  Gender Survey

  [PRESS RELEASE] - International Women's Day 2025

  International Women’s Day is celebrated annually to champion the achievement of women and to advocate gender equality. This year's theme, 'Accelerate Action,' calls us to not only recognise progress, but also to actively engage in overcoming the remaining barriers to gender equality.
  

  07.03.25
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  Society Publication

  Ipsos Update – March 2025

  Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  05.03.25
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  Society Survey

  [PRESS RELEASE] - Consumer Confidence Index (February 2025)

  The positive growth of Malaysian economy and the stable inflation in 2024 has contributed to a favourable consumer outlook. Our survey data reveals that the Malaysian Consumer Confidence Index in January 2025 has surged by 4% compared to a year ago. Notably, our index surpasses the global average, as well as Japan and South Korea, suggesting that Malaysian consumers are more optimistic about their economic prospects than our regional counterparts.
  

  17.02.25
• Society Survey

  Global attitudes to housing and house prices

  The Ipsos Housing Monitor is a new 30-country study looking at how people perceive their own and their country’s housing situation, and the challenges facing both.

  05.02.25
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  Economy Survey

  [PRESS RELEASE] - Predictions For 2025

  2024 marked a year with mix sentiment for Malaysians. Our latest global survey shows that while experiencing a 4% decline in negative sentiment compared to 2023, there is still 55% of Malaysians who think that 2024 was a bad year. Malaysians are also expecting higher inflation and taxes. This indicates a feeling of uncertainty about the economy and public health among the people.

  13.01.25
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  Ipsos Update Publication

  Ipsos Update – January 2025

  Almanac, Predictions, Democracy … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  06.01.25
• Trends & Prospective Survey

  Positivity about how this year has gone highest since before the pandemic

  The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.

  30.12.24
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  Trust in Professions Survey

  [PRESS RELEASE] - Trust in Professions

  In Malaysia, the landscape of trust towards various professions remains consistent. Key professions such as doctors, teachers, scientists, and the armed forces consistently rank as the top five most trusted professions.
  

  19.12.24
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  Shopper Survey

  [PRESS RELEASE] - E-Commerce Landscape in 2024

  Malaysia’s e-commerce market is growing. In 2024, about half of Malaysians have made purchases in the e-commerce platform. There is also growing consumer trust where Malaysians increasingly comfortable buying higher-value items such as electronic devices online. The purchase of accessories, electronic devices and homecare products have seen a significant growth.

  12.12.24
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  Mobile Payment Survey

  [PRESS RELEASE] - Non-Cash Economy & The Role of E-Wallets

  E-wallet usage in Malaysia remains robust, with more than half the population using non-cash payments. The number of e-wallet users increased gradually in 2024, also usage frequency has increased significantly. More than 40% of users now rely on e-wallets daily, expanding gradually since 2022.

  28.11.24