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Affluent Highlights: are the Affluent really different?
We introduce the Affluent Benchmark Survey. This study, which complements the Affluent Europe Survey, will give you a better understanding of the Affluent as a target audience in context of the population as a whole.
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A Thowaway World: the challenge of plastic packaging and waste
New global survey reveals 8 in 10 people believe manufacturers should be obliged to reduce packaging waste.
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A Throwaway World: the challenge of plastic packaging and waste
New global survey reveals 8 in 10 people believe manufacturers should be obliged to reduce packaging waste.
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How To Fight Back: Nurture Your Brand's Mental Network
Discover how long term brand building supported by strong creative and great customer service can cause your brand to be thought of at the moments that matter.
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The Future of Mobility - Autonomous, electric and shared
Our new paper explores the latest consumer thinking around the three main mobility trends, their impact on the automotive industry, and what this means for the future.
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People feel no safer 30 years after the collapse of the Berlin Wall
Less than a third of people think Europe is a safer place since the fall of the wall.
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Men less likely than women to need intelligence and hard work to get ahead, public say
New research to support the launch of King’s College London’s World Questions event series, which begins with Hillary Rodham Clinton and Julia Gillard on 13 November, reveals public perceptions of what helps or hinders women’s equality around the world.
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What Worries the World - September 2019
Globally, just 39% think their country is heading in the right direction. The top worries globally are unemployment, crime/violence, financial/political corruption and poverty/social inequality.
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The fall of the Berlin Wall
Global Advisor survey about people’s current perception of the impact the Fall of the Iron Curtain has had.