Search
-
Know the New America & Beyond: October 2025
A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.
-
Escape to Individualism
As the world feels overwhelming, people are focusing on one thing they can control – themselves. But there’s a tension between those who strive for stature and those who focus more inward. Focus on leveraging trusted relationships to help people express their identities as they choose, even if they choose historical norms
-
What Worries the World – October 2025
Conducted monthly in 30 countries among around 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.
-
The Digital Fairness Act: Battling the digital Wild West
A new Ipsos study for the European Commission exposes persistent unfair practices in the EU’s digital markets. The findings make a powerful case for the Digital Fairness Act, and the urgent need to rebuild trust.
-
October 2025: Global consumer confidence stable for fourth consecutive month
Sentiment is largely up in Asia-Pacific, mixed in Latin America, according to the October 2025 release of the Ipsos Global Consumer Confidence Index.
-
Resetting meal time with Knorr’s fast food remix with chef Luda
Rejuvenating a Heritage Brand for Gen Z in North America
-
[Webinar] KEYS: THE MIDDLE CLASS: In Crisis?
At our next KEYS webinar, we’ll be sharing on-the-ground perspectives as people give us their in-the-moment takes on how they see their lives - and their status in life - these days. Along the way we’ll hear about freedom (in the US), familismo (in Mexico) and understatedness (in the UK).
-
The Next Big Thing: Exploring the EDGE for High Growth Opportunities
Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.
-
AXA Future Risks Report 2025
AXA and Ipsos bva have published the 12th edition of the Future Risks Report, a first-of-its-kind report based on a global survey of 23,000 citizens and 3,595 risk experts to measure and rank levels of fear and vulnerability to 25 different life risks.