Consumers


Consumers Publication

Beyond the screen: Driving authentic engagement through hybrid online-offline communities

People do not separate their online and offline experiences into separate boxes; they feel equally real to us, existing on the same continuum. Communities should not be an exception.

Half of the public across 29 countries think their country is in recession

A latest wave of the Ipsos Global Inflation Monitor finds in 26 of 29 countries more people think their country is in recession than think it is not. Almost two-thirds expect inflation will continue to rise over the next year, while one-third expect their disposable income to fall.
Society Survey

Global consumer confidence rises to highest point in sixteen months

All four sub-indices show significant gains as sentiment rises across much of Europe.

Consumer confidence moves in opposite directions among world’s largest economies

Sentiment rises significantly in Japan, Germany, and Canada while France hits a two-year low.

Ipsos Global Consumer Confidence Index

Each month, Ipsos tracks attitudes of consumers in 29 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.

Ipsos Global Consumer Confidence Index

Each month, Ipsos tracks attitudes of consumers in 32 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.
Sustainability Publication

Mapping the journey to sustainable pack: What consumers want

Considering various environmental concerns, the accumulation of waste, packaging and plastic is the third-biggest concern across the globe (41%), after the threat posed by climate change (46%) and extreme climate events (43%).

Rising consumer confidence in new, larger, February 2023 global sentiment tracker

Global Consumer Confidence Index enhancements include broader coverage and more immediacy.

The myths and realities of social intelligence and analytics

While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.