Consumers


Consumer confidence moves in opposite directions among world’s largest economies

Sentiment rises significantly in Japan, Germany, and Canada while France hits a two-year low.

Ipsos Global Consumer Confidence Index

Each month, Ipsos tracks attitudes of consumers in 29 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.

Ipsos Global Consumer Confidence Index

Each month, Ipsos tracks attitudes of consumers in 32 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.
Sustainability Publication

Mapping the journey to sustainable pack: What consumers want

Considering various environmental concerns, the accumulation of waste, packaging and plastic is the third-biggest concern across the globe (41%), after the threat posed by climate change (46%) and extreme climate events (43%).

Rising consumer confidence in new, larger, February 2023 global sentiment tracker

Global Consumer Confidence Index enhancements include broader coverage and more immediacy.

The myths and realities of social intelligence and analytics

While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.
Inflation Survey

Inflation has citizens’ around the world pointing a finger at government policies

People across 36 countries place (some of the) fault for the cost of living at the feet of politicians, but also realize there are larger factors at play.
Consumers Publication

Luxury, the time of transformations?

How to surf between constants and changes.
Customer Experience Publication

CX Service Design: Creating emotional attachment and driving brand growth

Designing customer experiences that drive business success