Consumers

The Long Inflation Impact of the Middle East Conflict: The Marketer's Inflation Playbook
Consumers Publication

The Long Inflation Impact of the Middle East Conflict: The Marketer's Inflation Playbook

The headlines may move on, but inflation won't. Discover why the economic effects of the Middle East conflict could continue reshaping consumer behavior, pricing pressures, and brand growth strategies well into 2027 and beyond.
August 2026: Global consumer confidence declines for first time in four months
Consumer Confidence Index Survey

August 2026: Global consumer confidence declines for first time in four months

Current, Investment and Jobs sub-indices are all down significantly according to the August 2026 Ipsos Global Consumer Confidence Index.
The ConsumerTrends Shaping Adult Beverages
Consumer Behaviour Publication

What Are the Consumer Trends Shaping the Future of Alcohol in 2026?

New global research from Ipsos and IWSR in collaboration with AB InBev highlights how moderation, social connection and premium experiences are reshaping alcohol consumption—while the category remains resilient.
Know the New America & Beyond: July 2026
Politics Survey

Know the New America & Beyond: July 2026

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.
The Perception of AI in Automobiles
Automotive Ipsos Voices

Your Next Car Might Drive Better Than You: The Perception of AI in Automobiles

Are we ready for AI to take the wheel? Mike VanNieuwkuyk explores global consumer perceptions of AI in automobiles, self-driving car trust, and the 2026 Ipsos Global Mobility Report.
Ipsos Global Consumer Confidence Index: July 2026
Consumer Confidence Index Survey

July 2026: Global consumer confidence increases for third consecutive month

All four sub-indices rise significantly according to the July 2026 Global Consumer Confidence Index from Ipsos.
KEYS: an Ipsos webinar series
Brands Publication

KEYS: an Ipsos webinar series

Ipsos' KEYS webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.
June 2026: Global consumer confidence Index
Consumer Confidence Index Survey

June 2026: Global consumer confidence shows uptick for second consecutive month

Sentiment in Europe rises significantly according to the June 2026 Global Consumer Confidence Index from Ipsos.
Turn Behaviour into Business
Behavioural Science Publication

Turn Behaviour into Business: How Real-Time Consumer Insights Drive Sustainable Brand Growth

Read our new Ipsos POV to find out why behavioural measurement is the new competitive advantage for brands.
May 2026: Global consumer confidence bounces back after last month’s decline
Consumer Confidence Index Survey

May 2026: Global consumer confidence bounces back after last month’s decline

Expectations and Investment sub-indices both rise according to the May 2026 Ipsos Consumer Confidence Index.
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