[WEBINAR] Taste the Future | The Balancing Act of Food, Health & Pharma

On the 12th of March we had a successful event Taste the Future – The Balancing Act of Food, Health & Pharma. 

For those who couln't join, and are keen to access key insights, can join us on April 2nd where we’ll share the most important learnings from the event, including highlights from the Ipsos I&O Food & Health Study.

During the webinar, our experts will explore the increasingly complex landscape consumers face when it comes to food, health, and the growing role of medication. 

What to expect

• Insights into the Uneasy Decade – Key Global Trends in the Dutch context.
• Key insights from our newly launched Ipsos I&O Food & Health Study
• A deeper understanding of consumer behaviour and attitudes through newly identified segments
• Perspectives on GLP-1 medication and its impact on food, from both consumer and healthcare professional viewpoints
• Navigating complexity and the role of brands, private label and influencers.
• Interactive discussions on what these developments mean for your category or business

Juicy insights we dive into

• 30% of the Dutch population are 'Risk Minimiser", but who are they and what attitudes do they have towards food?
• 1 out of 20 Dutch people consider using medications to lose weight. How does this impact food consumption?
• Processed Food - Do consumers see this as unhealthy?

This webinar is particularly relevant for professionals working in marketing, innovation, R&D, and insights across the food, beverage, and pharma sectors, as well as public-private organisations involved in health, nutrition, and wellbeing.

We look forward to seeing you on 2 April!