Insights Hub

All content

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  Customer Experience Publication

  Staying close to your customers

  Why customer experience still matters amid COVID-19 and social distancing.

  09.04.20
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  Brands Publication

  Brand growth in times of crisis

  Revisiting brand-building during the COVID-19 pandemic.

  08.04.20
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  Women Publication

  Ipsos Update - April 2020

  This month’s research digest from Ipsos around the world looks at headlines of the coronavirus crisis, while exploring a range of different topics, including gender equality at work, digital health and the sustainability agenda.

  01.04.20
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  Publication

  COVID-19: The Creative Fightback

  How brands can help people to win the war to survive, then revive.

  26.03.20
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  Coronavirus Publication

  Signals #2: Understanding the Coronavirus Crisis

  The second edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.

  26.03.20
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  Publication

  Signals: Understanding the coronavirus crisis

  This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.

  13.03.20
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  Publication

  Coronavirus & behaviour change: What does it mean for brands?

  As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.

  13.03.20
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  corporate brand equity Publication

  Ipsos Update - March 2020

  This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world, with topics including Coronavirus, perceptions of death, creative advertising and global trends.

  02.03.20
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  Customer Experience Publication

  Mystery Calling: Dialling up your contact centre performance

  Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.

  27.02.20
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  Coronavirus Survey

  Coronavirus outbreak predicted to have an impact on financial markets and the global economy

  Half see the virus as a threat to the world and a majority in all countries believe that it will take several months or longer to contain.

  19.02.20
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  Publication

  The power of you: why distinctive brand assets are a driving force of creative effectiveness

  In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.

  13.02.20
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  Survey

  Are you better off than your parents were? That depends on money

  The No. 1 thing people feel worse off than their parents about is retirement.

  12.02.20