HoReCa

Ipsos launches the third edition of the syndicated HoReCa Beverage Landscape survey, which monitors out-of-home consumption habits and assesses the pandemic impact on these habits.

How and where the world shops and dines transformed during the coronavirus pandemic. As health orders in many countries have called for sheltering in place and minimizing non-essential trips to curb the spread of the virus, consumers throughout the world report eating in-restaurant less often (63% on average across 28 countries) and shopping online more often (43%) than they did before the pandemic. However, buying locally – whether from local farmers and manufacturers, local businesses, or local restaurants – is largely unchanged compared to before the pandemic.

Ipsos launches the second edition of the syndicated HoReCa Beverage Landscape survey, aimed at understanding out of home consumption occasions