Shopper


Shopper Publication

The Morphing Store: bricks and mortar evolution in a convergent commerce world

What are the imperatives for survival and success of the physical store in a shifting commerce environment?
Affluent Publication

The future luxury customer

This roundtable discussion was hosted by Ipsos Channel Performance and Customer Experience.
eCommerce Webinar

[Webinar] KEYS - Convergent Commerce

Join us on 17th November for a new KEYS webinar
Consumer Behaviour Publication

Short hits of retail truth

This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
Shopper Publication

Up close and personal: Humanising omnichannel

Humanising omnichannel means seamless customer journeys are just the start.
User Experience Publication

Five online shopping barriers UX can solve

Optimising the eCommerce Experience
Shopper Publication

Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints

This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.

[WEBINAR] KEYS: Convergent Commerce

Today’s environment is all about channels that are simultaneously converged and coming together: convergent commerce, if you will. Please join us as we consider the latest evidence and explore the implications for us all.
Retail Publication

Black Friday 2020: Time to breathe new life into the long-standing retail event

Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself.