Latest survey by Ipsos reveals four waves of the pandemic affected region’s economic confidence. 80% of Thais are being more mindful of how much they spend when shopping, causing impacts on product categories and businesses. Top five areas businesses are expected to focus on.
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by GreenBook’s GRIT report for the third consecutive year.
