Established in 2009, the Ipsos Reputation Council brings together senior communicators from some of biggest global corporations to explore the latest thinking and practice in corporate reputation management from across the world.
Some would think it an understatement to say that the latest Ipsos' Reputation Council sitting takes place against an uncertain global backdrop. We seem to be in a perfect storm of social, ...
ESG is driving intervention and nearly four-in-five Reputation Council members tell Ipsos that their business is more regulated now than it was five years ago.
The Purpose of purpose: having a clear vision about the kind of company you are is increasingly important in the ‘war for talent’, among generations who want to make a difference in their daily lives.
Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
With such high expectations of businesses, there is much more room for perceived missteps and loud criticisms from various stakeholders.
Established in 2009 - links to our past editions that provide a definitive guide in corporate reputation practice and management.
