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MSI Forum: When AI Disrupts
Join Ipsos at the Marketing Science Institute (MSI) and the Advertising Research Foundation (ARF) two-day forum exploring the frontier of AI’s impact on marketing.
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ANA Top Consumer Trends in 2026
Join Ipsos at the Association of National Advertisers’ annual Top Consumer Trends Conference highlighting the cultural, technological, and behavioral shifts that will define 2026.
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Super Bowl Ads Preview: 5 creative trends that could create a viral winner
Ipsos’ pre-game analysis of the strategies set to dominate the 2026 season
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FQ Lounge @ CES 2026
Ipsos is proud to partner with The Female Quotient FQ Lounge®, advancing equality together with other leading and forward-thinking brands.
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2025 Holiday Countdown Calendar
Join us for our seasonal deep dive to explore select highlights by scrolling over our interactive Holiday Insights Calendar!
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How different Gen Beta personas could define the future
Childhood tomorrow could look very different from growing up today. Futurists Joana Lenkova and Alexandra Whittington use six different Gen Beta personas to explore their world, from tech-driven youth culture to changing consumer expectations.
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Decoding the Creator Mindset: What Creators Expect from Brands, Platforms, and Followers
A new global study from Snapchat and Publicis, conducted by Ipsos, explores the evolving creator mindset - revealing what creators expect from brands, platforms, and followers alike.
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Ipsos MMA Named a Leader in 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions for Second Consecutive Year
Ipsos MMA, a global leader in marketing measurement and unified commercial analytics, today announced it has been named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions.
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Future-proofing careers in the age of AI: Insights for hiring, learning, and growth
Recent insights from U.S. HR executives and job seekers paint a complex picture of progress, highlighting where shared priorities align, and where real opportunity still lies untapped.