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The Death of Car Ownership?
The data says not yet. But the cracks are real — and they point to where the future is heading. Take a look.
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Most Americans think flying has become more expensive over the past year
A new Ipsos poll also finds that nearly half of Americans believe the war in Iran had a major impact on Spirit Airlines shutting down
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CX Signals GenAI
Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews.
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[WEBINAR] What the Future: Attention
Hear about the emerging pushback against constant connectivity in favor of mindfulness and why building genuine brand communities might just be the antidote.
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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Ipsos Generations Report 2026: Continuity vs Rupture
Explore the Ipsos Generations Report 2026: Continuity vs Rupture. Our fourth edition examines population decline, shifting milestones, and generations at work.
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Two-thirds say rising gas prices have affected their household finances
Just 23% say the Trump administration has a clear strategy for achieving its goals in Iran, according to a new Reuters/Ipsos poll
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Higher-income Americans were twice as likely to have a bigger tax refund this year
22% of Americans making over $100,000 who say they got a bigger tax refund this year; only 11% of Americans making under $50,000 said the same, according to new data from the Ipsos Consumer Tracker
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AI data centers are unpopular with most Americans
A majority of Americans would oppose having a data center in their community, according to the Ipsos Consumer Tracker
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If you trust AI recommendations generally, you trust them for most things
Americans' trust in AI product recommendations are reasonably consistent across a wide range of products and services tested, according to the Ipsos Consumer Tracker