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Consumers worldwide report experiencing higher prices
In 30-country survey, two-thirds say they now pay more for transportation, food and drink, and utilities than they did six months ago.
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Omicron worries America, but not enough to precipitate change
Americans are concerned about the Omicron variant but aren’t willing to change their lives at this point in time. This translates to majority saying they’re likely to wear masks indoors, but few plan to put a stop to socializing, seeing friends and family or going out to eat.
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Understanding Society
Ipsos unpacks the latest research and analysis shaping American society week-by-week, chart-by-chart.
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Most Americans believe political hostility and divisiveness between ordinary Americans is a serious problem
New Public Agenda/USA Today/Ipsos poll explores the extent of political divisiveness and hostility in the U.S. today
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Are We Finally at a Tipping Point of Adoption for Battery Electric Vehicles?
The rising interest with the variety of electrified vehicles coming to market is accompanied by consumer concerns and barriers. Here’s a path forward for auto marketers.
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A Panoramic View: With whom and with what do I truly compete?
Getting an accurate and complete answer to the question of who you compete with is critical.
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Few approve of President Biden’s handling of inflation
New ABC News/Ipsos poll shows Biden struggling on key issues outside of COVID-19, infrastructure
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Ipsos Core Political : Presidential Approval Tracker (12/10/2021)
Just under half of Americans approve of President Biden's performance in office
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Tips For Making Sales Associates Essential to Shoppers
We share research insight into retail sales associates and how customers perceive their usefulness.