Artificial Intelligence (AI)


Ipsos Update Ipsos Voices

Ipsos Update – November 2025

Healthcare, Indulgence, Risk … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Ipsos Partners with Stanford University to Pioneer the Future of Market Research with Synthetic Data

Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).

Unlock Strategic Advantage with Ipsos' New Insights Agent

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

From Pixels to People

Combining human empathy and artificial intelligence for brand growth
Ipsos Update Publication

Ipsos Update – October 2025

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Ignite Growth with Collective Innovation

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

Ipsos Event_Unlocking GROWTH with AI - Beyond the Hype

Artificial Intelligence is here, there, and everywhere – continuously revolutionizing market research at an unstoppable pace. With the latest advancements of generative AI and synthetic data, brands are experiencing an explosion of opportunities to transform their research process.

[Exclusive Event] Unlocking GROWTH with AI - Beyond the Hype

Artificial Intelligence is here, there, and everywhere – continuously revolutionizing market research at an unstoppable pace. Join our exclusive in-person event to explore how generative AI, analytical AI, and synthetic data can be harnessed with deep human insight to build stronger consumer connections and ignite business growth.

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Watch our video and experience the simplicity and effectiveness of Ipsos PersonaBot in action.