Healthcare Data Science & Advanced Analytics
In today's rapidly evolving healthcare landscape, harnessing the power of data is paramount to success…
Ipsos’ global teams in healthcare data science and advanced analytics equip life sciences clients with strategic insights and predictive models derived from diverse data sources – including market research with key stakeholders, real-world evidence, and our clients’ own prescribing or sales data.
Our clients’ growing need to augment their insights with cutting-edge AI and analytics is ably met by our team, who provide them with the tools and expertise to make informed decisions, optimise strategies, and drive better outcomes.
Healthcare Data Science & Advanced Analytics CoE
Our global CoE embeds advanced analytics in Ipsos’ core healthcare solutions, and works with our healthcare teams around the world on specific client engagements – enabling client partners to optimise the value and utility of their data.
Healthcare Multi-source Data Solutions (MSDS) CoE
Guided by a multi-source data ethos, our specialists integrate diverse datasets to meet client objectives that can’t be solved with primary research alone – revealing holistic views of patient journeys, treatment pathways, market dynamics, and more.
Why Ipsos?
- A large global team of data scientists, data engineers, statisticians & marketing science experts, all dedicated to healthcare
- A comprehensive suite of solutions and capabilities, spanning marketing science, data science, and data visualisation
- Specialist expertise and experience in integrating healthcare datasets to uncover deeper insights and guide future strategies.
Recent thought leadership
PoV: Bringing Healthcare Segmentations to Life: Dawn of the GenAI-Powered Persona
PoV: The Omnichannel Reality in the Pharma Industry
PoV: A Guide to Better Pharma Demand Research
PoV: The Future of Healthcare Segmentations
Get in touch.