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神秘顾客研究
测量企业在所有细分市场、渠道及消费者触点上的品牌承诺及品牌规范落实情况,益普索Ipsos神秘顾客服务线可帮助企业实现盈利增长。
Mystery Shopping
Measuring the delivery of Brand and Customer Experience promises.
Automotive User Experience Tests
How to improve driving and in-car user experience (UX).
上市前市场研究
如何改变未来的汽车概念和沟通,以(更好地)满足消费者的需求?
Concept and Product Success
Changing future vehicle concepts and communication to meet consumer needs.
早期阶段
构思有关未来车辆和未来出行的成功概念。
Early Stage
How to make future vehicle and mobility concepts successful.
企业声誉
通过在利益相关者中建立信任来解锁企业声誉的价值。
Corporate Reputation
Unlocking the value of reputation by building trust with your stakeholders.
Digital Audience Measurement
Understanding audiences of digital media.