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  Data Veröffentlichung

  Navigating the 'too much information' age

  In a world of constant data flow, how can you avoid the pitfalls of trying to analyse too much? Ipsos's latest white paper explores the shift towards digital-first approaches in order to find out not just more, but what's more important.

  11.03.20
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  Klimawandel Umfrage

  Are you doing anything different in your life to combat climate change?

  More than two in three say they’ve changed their behaviour because of climate change.

  10.03.20
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  Coronavirus Umfrage

  From worries about the worldwide markets to concern for personal safety and political responses

  Social media data links the impact of Coronavirus epidemic and global economic fears.

  09.03.20
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  Gender Equality Umfrage

  A hard day’s work: global attitudes to gender equality in the workplace

  Gender equality at work is still not achieved as nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day. By contrast, only 16% of women globally say such jokes or stories are acceptable.

  06.03.20
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  Coronavirus Umfrage

  Rising concern that the Coronavirus will have a personal financial impact and poses a high threat to their country

  Majority of people think it is impossible to forecast how the virus is spreading.

  03.03.20

• Schweiz E-Mail-Update

  Melden Sie sich an, um von Ipsos Updates zu unseren Studien, Einladungen zu Veranstaltungen und Webinaren zu erhalten.

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  Werbung Veröffentlichung

  Breaking the Mould: is risky creative effective?

  Burger King’s marketing has attracted applause and acclaim for their collaboration with some of the best creative agencies on the planet. Is it paying off?

  03.03.20
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  Ipsos Update Veröffentlichung

  Ipsos Update - March 2020

  This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world, with topics including Coronavirus, perceptions of death, creative advertising and global trends.

  02.03.20
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  Affluent Umfrage

  Affluent Highlights: how do the European Affluent travel the world?

  Over in Europe, we are beset by storms, rain and cold weather. So, for many people, booking a holiday in the sun offers a glimpse of hope amidst the gloom. With far more money to spend, the Affluents are particularly keen on travel – and do so for both business and pleasure. In fact, the average Affluent in Europe takes about 10 flights a year and stays around 24 nights in hotels.

  28.02.20
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  Bedürfnisse und Trends Veröffentlichung

  Global Trends 2020: Understanding Complexity

  Global Trends 2020: Understanding Complexity provides a single-source dataset of over 200 questions Ipsos asked of people in 33 markets, on global opinions, attitudes and behaviours around brands, technology, society, consumerism and much more, and combines it with expert analysis by trend specialists.

  27.02.20
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  Mystery Calling Veröffentlichung

  Mystery Calling: Dialling up your contact centre performance

  Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.

  27.02.20
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  E-Commerce Veröffentlichung

  Ipsos Launches Syndicated E-Commerce Study

  eCommerce is rapidly changing the face of retail as we know it…and the growth is happening all over the world in all categories. eCommerce is projected to reach 17% of global retail sales by 2021, changing how we search, shop, and socialize and forming new rituals and new ecosystems everyday.

  25.02.20