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Entdecken Sie Ipsos PersonaBot, das revolutionäre Tool, das Segmente zum Leben erweckt

Entdecken Sie Ipsos PersonaBot, das revolutionäre Tool, das Segmente zum Leben erweckt

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Kennen Sie das neue Amerika und darüber hinaus: Juli 2025
Politik

Kennen Sie das neue Amerika und darüber hinaus: Juli 2025

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Ipsos Enzyklopädie
Ipsos Enzyklopädie

Ipsos Enzyklopädie

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  • Political opinion polls are, in many ways, the public face of the entire research industry | Ipsos
    Wahlumfragen Veröffentlichung

    Opinion Polls: A tour of the territory

    Political opinion polls come under great scrutiny in the run-up to elections and their reputation can swing between criticism and praise in the wake of results. But, if you want to make some sense of the state of opinion at any moment in time, you absolutely need polls. This paper puts polling under the researcher’s spotlight.
  • How consumers and brands are surviving the ‘No Normal’ | Ipsos
    Gesellschaft Veröffentlichung

    Staying afloat during a crisis

    How consumers and brands are surviving the ‘no normal’.
  • How COVID-19 has brought behaviour change thinking into focus | Ipsos
    Coronavirus Veröffentlichung

    How COVID-19 has brought behaviour change thinking into focus

    Understanding what shapes behaviour has been integral for brands and governments during the crisis.
  • Social media has joined TV as a dominant source of news | Ipsos
    Gesellschaft Veröffentlichung

    Trust misplaced?

    A report on the future of trust in media.
  • The Covid-19 pandemic eclipses climate risk | AXA | Ipsos
    Gesellschaftliche Trends Veröffentlichung

    The COVID-19 pandemic eclipses climate risk

    Ipsos today publishes the seventh edition of its Future Risks Report for Axa. This global study measures and ranks changes in the perception of emerging risks by a panel of risk management experts and the general public. Over 20,000 people were interviewed. Conducted in partnership with research institute Ipsos and geopolitical analysis consultancy Eurasia Group, this year’s ranking of the 10 main emerging risks is marked by the Covid-19 crisis.

  • Schweiz E-Mail-Update

    Melden Sie sich an, um von Ipsos Updates zu unseren Studien, Einladungen zu Veranstaltungen und Webinaren zu erhalten.

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