We are getting closer to Christmas and we - Ipsos in Switzerland - wanted to make you a gift. We are pleased to invite you to watch a 10-minutes recording designing to be entertaining and serious at the same time. We name it "The Power of Christmas", it shares our point of view and helps understand consumers' feedback about 5 Christmas 2020 ads.
COVID-19 continues to lead our ranking of the top global concerns for the ninth consecutive month as we round out the results of our global survey in 2020.
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.
As a key global player in the energy sector that is committed to achieving carbon neutrality by 2050, EDF presents the findings of a new, broad scope opinion study conducted by Ipsos for the second consecutive year in 30 countries, covering two-thirds of the world’s population and featuring some of the biggest CO2 emitters. EDF’s goal is to produce a yearly international status report on opinions, knowledge, expectations and levels of commitment with regard to climate change, to nurture thinking and contribute to the constructive search for solutions for the future.
The success of a COVID-19 vaccine is one of the biggest challenges we face globally. This paper explores the opportunities and obstacles that lie ahead.
The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
Ipsos Schweiz hat im Auftrag von Screenforce eine aktuelle Studie zu diesem Thema durchgeführt. Screenforce ist die Initiative der TV-Vermarkter in Deutschland, Österreich und der Schweiz für Fernsehen und Bewegtbild. Die 12 Partner repräsentieren gemeinsam 95 Prozent des TV-Werbemarktes in den DACH-Ländern. Im Fokus von Screenforce stehen Forschung, Marketing und Kommunikation für die Gattung TV und Bewegtbild.