Insights Hub

BC’s Most Loved Brands 2026 were unveiled today with Save-On-Foods taking the #1 spot

Read Now

Watch Now

Read Now

Society Publication

Are we prepared for population decline?

New research from Ipsos’ 2024 Generations Report underscores why it’s more important to tailor communications, product development and service delivery to the values and expectations of different age cohorts.

05.02.24
Ipsos Update Publication

Ipsos Update – May 2024

Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

05.01.24
Society Publication

Harnessing the Power of Generative AI for Marketing Insights

At Ipsos, we've been at the forefront of this AI revolution. Here’s how.

04.15.24
Shopper Publication

How Context Can Inspire Brand Growth

Marketers need to move away from static brand growth models towards more dynamic contextual brand choice models that respond to the ever-changing context in which brands and their consumers live.

04.12.24
Media Publication

The Power of the ESG x Brand Collaboration

Read more about how ESG activities can work in service of the brand to strengthen brand equity.

04.08.24
Ipsos i3 – Inform, Innovate, Inspire

Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.
Subscribe

Quick access by topics