Insights Hub

AI can shop for you. But will consumers let it?

AI can shop for you. But will consumers let it?

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The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

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The Reputation Council Report 2026

The Reputation Council Report 2026

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All content

  • BC Public Continues To Side With Teachers

    Majority (57%) Side With Teachers/BCTF Over School Boards And Provincial Government (34%)

    Public Split On Continued Strike Action - Half (47%) Support Teachers Staying Out, Other Half Disapprove Of Strike Action Altogether (37%) Or Just Think It's Time For Teachers To Get Back To Work (14%)
  • Canadians And Identity Theft: Concern On The Rise

    45% Aware Of Chip Card With Enhanced Security Features
  • Small Business Owners Thinking Big When It Comes To Using Technology

    Three-Quarters (73%) Say Increasing Productivity Is A Major Priority For Their Business
    Eight In Ten (82%) Agree That As A Small Business Owner, Adopting Technology Is The Key To Increasing Productivity And Competitiveness
    Six In Ten (59%) Plan On Investing In Computer Technology For Their Business Within The Next Year
  • Politics Survey

    Pampers Sleep Survey

    One In Four Parents Are "Regularly" Disturbed By Their Baby Waking Up In The Middle Of The Night
    Six In Ten Are Interested In Learning More To Help Establish Good Sleep Patterns For Their Child
  • Healthcare Survey

    Are Canadians Focused On Their Vision?

    Survey Shows 76% Of On-Line Canadians Value Their "Ability To See" Most - Much More Than Their Ability To Walk (14%), Talk (6%), Or Hear (3%)
    But, Only 35% Get Their Eyes Checked Yearly
  • Ipsos i3 – Inform, Innovate, Inspire

    Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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