Insights Hub

All content

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  Ipsos Update Publication

  Ipsos Update - December 2020

  The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.

  12.01.20
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  Consumers Publication

  Great expectations: Developments and dynamics of a COVID-19 vaccine

  The success of a COVID-19 vaccine is one of the biggest challenges we face globally. This paper explores the opportunities and obstacles that lie ahead.

  12.01.20
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  Consumers Publication

  CHATS 2021: Canadians Retreat to At-home Havens

  Listen in as we explore shifting patterns and identify new trends in when/where we eat, who we eat with, how we source items and how we prepare what we consume.

  11.24.20
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  Brands Publication

  Navigating Brand Growth in the Moment

  Revisit our on demand webinar illustrating how harnessing social media together with survey data leads to richer context and enhanced insight to power brand growth.

  11.19.20
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  Brands Publication

  Five things for advertisers to think about for the Holiday season

  As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.

  11.12.20

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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  Consumers Publication

  How Brands Can Better Meet Growing Online Shopping Expectations

  More than a third of consumers are not comfortable with the safety of in-store holiday shopping

  11.12.20
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  Sustainability Publication

  Taking action on sustainability

  Sustainability is not only a relevant topic today, it is the long-term viability of a business.

  11.10.20
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  Healthcare Publication

  Vaccine Hesitancy: Understanding belief formation

  Explore whether vaccine hesitancy is rooted in individual beliefs and perceptions, or whether the bigger role is played by social, cultural and political drivers.

  11.10.20
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  Financial Security Publication

  Money talks or budget walks

  Discover the importance of CX in building a powerful business case for change, and how to set about quantifying the impact of CX on business performance.

  11.10.20
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  Big Data Publication

  From unstructured data to intelligence

  Read on as we examine the journey of social media data, from tech platforms to research solutions.

  11.10.20
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  Public Health Publication

  Safety Sells: Eating In Canada

  There are benefits to purposely putting sanitizing activities in full view of customers. Here’s why!

  11.02.20