Ipsos Experts Win Canadian Research Insights Council’s (CRIC) Excellence Awards in 2026
Toronto, ON, June 16, 2026 – Ipsos, a leading market research company in Canada and globally, is proud to announce that it has won two Canadian Research Insights Council’s (CRIC) Excellence Awards in 2026, presented at CRIC’s Annual Conference & Gala event on June 16, 2026, in Toronto.
Ipsos received the Business Impact award for a collaborative project with Keurig Dr Pepper Canada focused on driving growth in the rapidly growing Ready-to-Drink Non-Alcohol Beverage category (aka ‘mocktails’). The project team, led by Ipsos’ Charles Leech (SVP, Ipsos Understanding Unlimited/Qual), and Shillpa Khandelwaal (Senior Director, Consumer Insights at Keurig Dr Pepper), utilized an innovative triangulated research approach combining syndicated data with custom semiotic research and consumer-facing qual to uncover actionable insights. This integrated methodology resulted in highly impactful research findings that are informing brand positioning, product innovation, and marketing execution, directly influencing Keurig Dr Pepper’s strategic decisions. By aligning insights with category dynamics and consumer understanding, the initiative helped strengthen KDP’s ability to accelerate growth and compete effectively in the burgeoning non-Alcoholic beverages market.
Ipsos was also recognized with the Public Sector Impact Award for The City of Calgary’s Fall 2025 Survey of Calgarians. This program, led by Jennifer Renny (Director, Ipsos Public Affairs) in close collaboration with The City of Calgary Team led by Bolu Adisa (Lead, Corporate Research), involves a highly integrated approach to municipal research. It combines methodological rigor with decision-ready insights, incorporating advanced driver analysis to understand not only how Calgarians perceive City performance, but why those perceptions form. Ward-level reporting provides geographical precision and uncovers meaningful differences at the local level, while an Equity Deserving Community (EDC) lens provides insight into a diverse range of community perspectives. By translating complex data into clear, actionable direction, the program demonstrates how innovative public sector research directly informs municipal strategy, strengthens accountability, and supports more responsive citizen-centered governance.
For more information on this announcement, please contact:
Diane Ahn
Marketing Director, Ipsos Canada
About Ipsos
Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing nearly 20,000 people.
Our passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees. Our 75 business solutions are based on primary data from our surveys, social media monitoring, and qualitative or observational techniques.
“Game Changers” – our tagline – summarizes our ambition to help our 5,000 clients navigate with confidence our rapidly changing world.
Founded in France in 1975, Ipsos has been listed on the Euronext Paris since July 1, 1999. The company is part of the SBF 120, Mid-60 indices, and is eligible for the Deferred Settlement Service (SRD).
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