Reaching Canada's Affluent: Five Things Every Marketer Needs To Know For Building Successful Strategies
Do you want to attract the buying power of Canada's Affluent?
Based on the results of a recent Ipsos study among 2000 Affluent Canadians, defined as having a household income of at least $150,000 or assets of $100,000, Ipsos has uncovered 5 factors you need to be aware of when looking to target Canada's most affluent customers.
Today's Affluent are not the Affluent of the past. Technology and a shift in values have combined to make a new reality. Discover more about their lifestyle, behaviours, and attitudes by downloading our Point of View.
