Applied Behavioral Science, The Sequel

In this recorded webinar, we explore ways that Behavioral Science can be applied in a market research context.

Applied Behavioral Science, The Sequel

The author(s)

  • Jesse Itzkowitz Vice President, NA, Behavioral Science Center
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What is Behavioral Science? What are some principles that are commonly applicable in the market research context? How does Ipsos leverage Behavioral Science in designing, analyzing, interpreting and activating customer experience research? What role can Behavioral Science play in better understanding emotional dimensions of customer decisions? How can Behavioral Science help you translate research insights into outstanding customer experience strategies and tactics?

Most researchers still have questions about how to effectively apply behavioral science to their programs. At Ipsos, we not only have seasoned experts, but we have a history of helping clients to achieve truly meaningful results.

In this recorded webinar, we explore ways that Behavioral Science can be applied in a market research context. To view our first webinar on this topic, click here.

The author(s)

  • Jesse Itzkowitz Vice President, NA, Behavioral Science Center