News & Events

Unlock Strategic Advantage with Ipsos' New Insights Agent

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

Global Optimism Declines According to Ipsos Global Trends 9th Edition

Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.

Post-Debate Summary: English-Language Leaders' Debate

English Leaders Debate Audience Says Harper Comes Out on Top (31%), But Layton Not Far Behind (25%), and May (17%) Performs Well Above Expectations

Post-Debate Summary: French-Language Leaders' Debate

French Leaders Debate Audience Says Dion Clear Winner 1 in 5 (20%) Viewers Say They Changed Their Mind

Canadian Laptop Ownership Set to Increase Over Next Two Years

While 43% of Online Canadians Currently Own a Laptop Computer, Number to Jump to 59% by 2010.

Canadian Farmers Would Re-elect a Conservative Government

Among Decided Canadian Farmers: Conservatives 59%, Liberals 17%, NDP 10%, Bloc Quebecois 3% (20% in Quebec) and Green Party 7% Farmers are Twice as Likely to Believe that the Conservatives Would be Most Helpful in Meeting the Needs of the Agriculture Community than Would All of the Other Parties Combined

Despite Being Most Worried About Fire In Their Home, Only 56% Of Homeowners Have a Fire Escape Plan for Their Family

Channel Surfing the Simultaneous Canada and US Debates

Three in Ten (28%) Plan to Only Watch The Canadian Debate, One Third (23%) Will Flip Between the Two, While 4% Will Only Watch the U.S. Vice-Presidential Debate

And the Brand Played On: Assessing the Attributes of The Major Federal Parties

Only Four in Ten (39%) `Approve' NDP/Liberal Coalition to Block Conservative Majority

Even If Coalition Went Forward, Layton (29%) Tops Dion (22%) In Choice for PM, But Half Say `Neither'